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Cheap ways to market your business

Too many small-business owners think marketing is like a trip to the dentist -- something you just gotta do every six months or so. But when marketing is continuous and targeted rather than occasional and shotgun, business gets easier. The next news flash is that ongoing marketing isn't tied to a price tag. It's defined only by putting the right message in front of the right person at the right time. Here are 10 ideas for doing that -- on the cheap.

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